Supeno, Rya Anggreni, David P.E Saerang, and Mirah H. Rogi. 2025. “THE IMPACT OF LOCAL TIKTOK INFLUENCERS AND USER RESPONSES ON CONTENT VIRALITY TOWARDS PURCHASE DECISION OF F&B MSMEs IN MEGAMAS MANADO”. Neraca: Jurnal Ekonomi, Manajemen Dan Akuntansi 3 (5):1112-31. https://jurnal.researchideas.org/index.php/neraca/article/view/963.